HIGH DEMAND AND LOW INVENTORY CONTINUE STREAK OF HIGH SHOWING TRAFFIC: Data from ShowingTime lists Seattle, Denver, Washington, D.C., Salt Lake City, Cleveland, Boston and Baltimore among the areas recording a high number of home showings in September

ShowingTime, the residential real estate industry’s leading showing management and market stats technology provider found that showing traffic remained strong in large metropolitan areas, with Seattle, Denver, Washington, D.C., Salt Lake City, Boston and Baltimore recording high numbers of home showings during the month of September accord- ing to the company’s Showing Index®. With low inventory and sustained buyer demand, traffic jumped 64.1 percent year-over-year nationwide.

“All but one of the top 20 markets with the heaviest buyer traffic recorded double-digit showings per listing in September, well above the current U.S. average of six showings per listing,” said Michael Lane, President of ShowingTime. “That number more than doubled in several markets from the same time last year, despite the pandemic.”

Meanwhile, some communities along the beleaguered Gulf Coast – hit hard by Hurricane Laura at the end of August and Hurricane Delta in early October – experienced year-over-year declines in showings. Nevertheless, Louisiana is tracking ahead of 2019 figures for showing activity in what has proven to be a resilient real estate market.

“In September, we saw a normal seasonal slowdown of about 8 percent from August,” said ShowingTime Chief Analytics Officer Daniil Cherkasskiy. “Due to much lower levels of available inventory, however, showing activity is still significantly above last year’s values, a situation that is likely to persist through next May.”

The Northeast Region saw a year-over-year increase in buyer traffic of 68.4 percent in September, marking the fourth consecutive month the region recorded the largest jump in showing activity. The West’s 65.3 percent uptick followed, with the Midwest’s 61.6 percent rise and the South’s climb of 60.8 percent both close behind.

“The showing traffic data suggests that buyers and sellers alike are undeterred from completing their real estate transactions,” added Lane. “It’s clear that real estate professionals have made adjustments and increased their efforts to make the most of this market.”

The ShowingTime Showing Index is compiled using data from more than six million property showings scheduled across the country each month on listings using ShowingTime products and services. The Showing Index tracks the average number of appointments received on active listings during the month.

showing time september


ShowingTime is the residential real estate industry’s leading showing management and market stats technology provider, with more than 1.7 million active listings subscribed to its services. Its products are used in 370 MLSs representing one million real estate professionals across the U.S. and Canada. Contact us at research@showingtime.com.


This article originally appeared in the November 2020 issue of the REAL Trends Newsletter. It is reprinted with permission of REAL Trends, Inc. Copyright © 2020. To read the rest of this issue & more, please visit our Real Trends page online.

Articles, News and Legal Hotline Q & A's found on the Washington REALTORS® website are intended for Washington REALTOR® members only. None of the information contained herein constitutes legal counsel. Opinions expressed in the articles are those of the contributors. Legal Q & A's are written by the Legal Hotline Lawyer. Always check with your managing or designated broker to comply with your brokerage's practices. If you are a WR member with real estate legal questions, email LegalHotline@warealtor.org to contact the Legal Hotline Lawyer. If you have questions about reprint rights, RE Magazine or WR app content, please contact Cara McNeil at (360) 943-3100 x 126 or email cara.mcneil@warealtor.org.